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Social Media Image Sizes

Every image and video size you need for Instagram, Facebook, TikTok, YouTube, X, LinkedIn, Pinterest and Threads, with aspect ratios, crop notes and one-click copy. Last checked October 2026.

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45 sizes · Last checked October 2026

Instagram

  • Feed post, portrait

    1080 x 1350

    4:5

    The best default for photos and carousels. It takes up the most space in the feed.

  • Feed post, 3:4

    1080 x 1440

    3:4

    Matches the profile grid thumbnail exactly, so nothing is cropped on your grid.

  • Feed post, square

    1080 x 1080

    1:1

    Shows in full in the feed, but the sides are cropped on the 3:4 profile grid.

  • Feed post, landscape

    1080 x 566

    1.91:1

    Takes up the least room in the feed. Use it only when the shot needs the width.

  • Carousel

    1080 x 1350

    4:5

    All slides use the first slide's shape, so export every slide at the same size.

  • Story

    1080 x 1920

    9:16

    Keep text and stickers away from the top and bottom edges, where the profile bar and reply field sit.

  • Reel

    1080 x 1920

    9:16

    Keep key visuals and on-screen text in the centre. Buttons and the caption cover the right side and bottom.

  • Reel cover

    1080 x 1920

    9:16

    Appears cropped to 3:4 on your profile grid, so put the title in the middle of the frame.

  • Profile photo

    320 x 320

    1:1

    Displayed as a small circle. Keep your face or logo centred with some space around it.

  • Profile grid thumbnail

    1080 x 1440

    3:4

    The profile grid now shows 3:4 rectangles instead of squares. Square and 4:5 posts are cropped to fit, so check your grid after posting.

Facebook

  • Feed image, portrait

    1080 x 1350

    4:5

    Fills the most screen space in the mobile feed.

  • Feed image, square

    1080 x 1080

    1:1

    A safe choice that looks the same on mobile and desktop.

  • Story

    1080 x 1920

    9:16

    Leave room at the top and bottom for the profile bar and reply field.

  • Reel

    1080 x 1920

    9:16

    Vertical full-screen video. Keep text in the centre of the frame.

  • Profile picture

    320 x 320

    1:1

    Displayed as a circle. Upload at least this size so it stays sharp.

  • Page cover photo

    820 x 312

    2.63:1

    Desktop display size. Phones show a 640 x 360 crop, so keep important content in the centre.

  • Link preview image

    1200 x 630

    1.91:1

    Set with the og:image tag on your web page. Used when someone shares your link.

TikTok

  • Video

    1080 x 1920

    9:16

    Keep text clear of the bottom and right edges, where the caption and buttons sit.

  • Photo post

    1080 x 1920

    9:16

    Photos are shown full screen. Other shapes get bars above and below.

  • Profile photo

    200 x 200

    1:1

    Minimum recommended size. Displayed as a circle.

YouTube

  • Video

    1920 x 1080

    16:9

    Standard HD. Upload 3840 x 2160 for 4K.

  • Short

    1080 x 1920

    9:16

    Vertical full-screen video. Keep text away from the bottom, where the title and buttons sit.

  • Video thumbnail

    1280 x 720

    16:9

    JPG, PNG or GIF, under 2 MB. Make text readable at a very small size.

  • Channel banner

    2560 x 1440

    16:9

    Keep text and logos inside the central 1546 x 423 area, the part every device shows.

  • Profile picture

    800 x 800

    1:1

    Displayed as a circle at 98 x 98, so keep it simple.

X (Twitter)

  • Image post, landscape

    1600 x 900

    16:9

    A reliable size for single images in the timeline.

  • Image post, square

    1080 x 1080

    1:1

    Posts with several images are cropped in the timeline, so keep subjects centred.

  • Header photo

    1500 x 500

    3:1

    Your profile photo overlaps the bottom left, and the edges are cropped on some screens.

  • Profile photo

    400 x 400

    1:1

    Displayed as a circle for most accounts. Keep the subject centred.

  • Link card image

    1200 x 628

    1.91:1

    Pulled from your page's Open Graph or Twitter card tags when the link is shared.

LinkedIn

  • Feed image, landscape

    1200 x 627

    1.91:1

    Also the size used for link previews.

  • Feed image, square

    1080 x 1080

    1:1

    Looks the same on mobile and desktop.

  • Feed image, portrait

    1080 x 1350

    4:5

    Takes up more room in the mobile feed than landscape.

  • Document (PDF carousel) page

    1080 x 1350

    4:5

    Upload a PDF and each page becomes a swipeable slide. Keep every page the same size.

  • Profile photo

    400 x 400

    1:1

    Displayed as a circle.

  • Profile background

    1584 x 396

    4:1

    Your photo covers part of the left side, so keep text to the right.

  • Company page cover

    1128 x 191

    5.9:1

    Very wide and short. Simple images work better than text here.

Pinterest

  • Standard Pin

    1000 x 1500

    2:3

    Pinterest's recommended shape. Pins taller than 2:3 may be cut off in the feed.

  • Square Pin

    1000 x 1000

    1:1

    Works, but takes less space in the feed than 2:3.

  • Video Pin

    1080 x 1920

    9:16

    Fills the screen in the app. Square and 2:3 videos also work.

  • Profile cover

    1600 x 900

    16:9

    Minimum 800 x 450.

Threads

  • Image post, portrait

    1080 x 1350

    4:5

    Threads keeps the shape of most images, so portrait takes up the most room.

  • Image post, square

    1080 x 1080

    1:1

    A safe size if you cross-post the same image to Instagram.

  • Video

    1080 x 1920

    9:16

    Vertical video up to 5 minutes long.

  • Profile photo

    320 x 320

    1:1

    Uses your Instagram profile photo unless you change it.

Five ratios cover almost everything

Platforms list dozens of sizes, but most of them come down to a handful of shapes. Design in these and you can reuse the same asset across several networks with little or no cropping.

RatioCommon sizeUse it for
9:161080 x 1920Stories, Reels, TikTok, Shorts
4:51080 x 1350Feed posts and carousels
1:11080 x 1080Square posts, profile photos
16:91920 x 1080YouTube videos and thumbnails
1.91:11200 x 630Link previews and landscape posts

Design for the crop, not just the canvas

The size you upload is rarely exactly what people see. Profile photos become circles, Reels are covered by buttons and captions, and the Instagram profile grid now trims posts to 3:4. Keep faces, logos and text in the centre of the frame and leave a margin around the edges.

Export settings that keep images sharp

  • Export at the listed size, in sRGB, as JPG for photos or PNG for graphics with text.
  • Avoid tiny text. If you can't read it on your phone at arm's length, nobody else will.
  • Upload over Wi-Fi when you can, and turn on high-quality uploads in the app settings.

How it works

How to use it

  1. Step 1

    Find your platform

    Filter by platform and type, or search for a format such as story, banner, thumbnail or 4:5.

  2. Step 2

    Check the size and shape

    Each card shows the pixel size, the aspect ratio, a preview of the shape and a note on how the platform crops it.

  3. Step 3

    Copy and design

    Copy the size in one click and paste it into Canva, Figma, Photoshop or your video editor as a custom canvas.

FAQs

Frequently asked questions

Answers to common questions about the Social Media Image Sizes.

1080 x 1350 pixels (4:5) is the best default for feed photos and carousels because it takes up the most space in the feed. If you want posts to appear uncropped on your profile grid, which now uses 3:4 thumbnails, use 1080 x 1440 (3:4).

Both are 1080 x 1920 pixels (9:16). Keep text and important visuals away from the top and bottom of the frame, where the profile bar, caption, buttons and reply field cover the content.

The profile grid shows 3:4 rectangles. Square posts lose a little on the sides and 4:5 posts lose a little at the top and bottom. Posts at 3:4 (1080 x 1440) fit the grid exactly, and you can adjust the grid crop when you post.

Aspect ratio is the shape of an image: width compared with height. 1080 x 1350 and 2160 x 2700 are both 4:5, so they look the same on screen, but the larger one has more detail. Getting the ratio right matters more than the exact pixels, as platforms resize uploads.

Slightly larger is fine, as long as the aspect ratio is the same. Platforms compress and resize uploads, so very large files don't look better and can take longer to upload. Exporting at the listed size gives you the most control over how the image looks.

They were last checked in October 2026. Platforms change layouts without much notice, so before a big campaign, do a quick test post and check it on both a phone and a computer.

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