The best Inrō alternative for creators and brands selling in DMs
Inrō is an Instagram-only CRM with comment-to-DM, DM campaigns, and an AI agent, and its Pro plan is priced by how many contacts you activate each month. Hypello automates Instagram and Facebook at one flat price for two or more accounts, with unlimited DMs on paid plans and a free plan with 1,000 DMs a month.
Updated
Hypello vs Inrō in short
Choose Hypello if you want a bill that stays put as your audience grows. Plans start at $4.90 a month billed yearly for two accounts with unlimited DMs and contacts, while Inrō Pro starts at €12.99 per account and climbs with the contacts you activate. Hypello also covers Facebook Pages and Messenger and offers WhatsApp support on every plan. Choose Inrō if you want DM campaigns, a contact CRM, Shopify and payment tools in the DM, and AI replies with no credit limit on Pro.
Hypello vs Inrō at a glance
| Feature | Hypello | Inrō |
|---|---|---|
| Free plan | Yes, 1,000 DMs a month | Yes, 100 activated contacts/mo, 3 automations |
| Paid plans from | $4.90/mo billed yearly ($8 monthly) | €12.99/mo billed monthly, up to 500 contacts |
| How the price grows | Flat, by connected accounts | By activated contacts each month on Pro |
| Accounts on one plan | 2 from Free, up to 15 on one plan | 1, each account has its own plan |
| People you can reach each month | 1,000 DMs on Free, unlimited on paid plans | 100 on Free, no cap on Pro (price rises), 10,000 on Annual |
| Live automations on the free plan | Unlimited | 3 |
| Facebook Pages and Messenger | Yes | No |
| AI agents | AI credits from Creator, 3 agents on Pro | 50 credits on Free, no credit limit on Pro |
| Support | WhatsApp and email, every plan | Chat and email, 1 business day on Pro, 3 on Free |
| Currency and payment | USD or INR, card or UPI | EUR, through Stripe |
Why Instagram sellers move from Inrō to Hypello
- Your bill doesn't follow your reach
- Inrō Pro starts at €12.99 for 500 activated contacts and steps up as more people enter your flows: €19.99 for 1,000, €79.99 for 5,000, and €339.99 for 25,000. Hypello's paid plans include unlimited DMs and contacts, so a busy launch week costs the same as a quiet one.
- Two accounts on one plan
- Inrō treats every Instagram account as a separate account with its own plan, so a second brand means a second subscription. Hypello Free and the starting Creator tier cover two accounts, and one plan can connect up to 15 Instagram accounts or Facebook Pages.
- More room on the free plan
- Hypello Free includes 1,000 DMs a month, unlimited automations, and Ask to Follow. Inrō Free covers 100 activated contacts a month and 3 active automations, and its flows stop reaching new people once those 100 are used.
- Facebook in the same tool
- Inrō is built only for Instagram. Hypello also automates Facebook Page comments and Messenger, so one account handles both channels.
- Support on WhatsApp
- Every Hypello plan, including Free, comes with priority support on WhatsApp and email. Inrō offers chat and email support, with a 3 business day response time on Free and 1 business day on Pro.
- Rupee pricing and UPI
- Inrō prices in euros and bills through Stripe. Hypello shows prices in INR and USD with tax included, and Indian buyers can pay by UPI. Creator costs ₹249 a month billed yearly, or ₹399 monthly, for two accounts.
Hypello vs Inrō features
| Feature | Hypello | Inrō |
|---|---|---|
| Instagram automations | ||
| Comment-to-DM on posts and Reels | Yes | Yes |
| Story replies and Story mentions | Yes | Yes |
| Instagram Live comments | Yes | Pro plan |
| Keyword auto replies in the inbox | Yes | Yes |
| Comments on boosted posts and adsNeeds a connected Facebook Page on Hypello | Yes | Yes |
| Reply to comments from the past 7 days | Re-Trigger, paid plans | Yes |
| Automate your next post before publishing | Paid plans | Yes |
| DM people who share your post or Reel to your DMs | Yes | Not listed |
| Growth and lead capture | ||
| Ask to Follow before sending the DM | Included on Free | Yes |
| Follow-up DMs | Paid plans | Yes |
| Collect emails and phone numbers | Paid plans | Yes |
| Mailchimp and Klaviyo | Built in, paid plans | Through Make.com or webhooks |
| Shopify, HubSpot, and Make.com | No | Yes |
| AI | ||
| AI agent trained on your website and documents | Yes | Yes |
| AI usage on paid plans | 100 to 8,000 credits a month | No credit limit on Pro |
| Hand the chat to your team | Yes | Yes |
| Accounts and channels | ||
| Instagram Business and Creator accounts | Yes | Yes |
| Facebook Page comments and Messenger | Yes | No |
| Instagram accounts per plan | 2 to 15 | 1 |
| Safety and support | ||
| Meta status | Meta Tech Provider | Meta Tech Provider |
| Uses only Meta's official API | Yes | Yes |
| Queue DMs when Instagram's hourly limit is reached | DM Safety Queue | Yes |
| Several public reply variations | Yes | Yes |
| Support channels | WhatsApp and email, every plan | Chat and email |
Hypello vs Inrō pricing
Inrō bills each Instagram account separately, and on Pro the price follows how many contacts your automations and campaigns reach that month. Hypello's paid plans include unlimited DMs and contacts, and one plan covers two or more accounts. Hypello prices are in USD or INR, and Inrō's are in euros.
Hypello
FreeFree forever
Every core automation, with 1,000 DMs a month.
Creator$4.90/mo billed yearly, $8 monthly
Unlimited DMs and growth features for creators and small brands.
Pro$14.90/mo billed yearly, $18.90 monthly
AI agents that answer, qualify, and sell in your DMs.
Business$25/mo billed yearly, $35 monthly
Unlimited AI agents and the most AI credits for teams and agencies.
Inrō
Free€0
100 activated contacts a month, 3 active automations, 3 campaigns, 1 team member, 50 AI credits a month.
ProFrom €12.99/mo, billed monthly
Up to 500 activated contacts, then €19.99 for 1,000, €149.99 for 10,000, and more above that. AI agent with no credit limit, up to 10 team members, 14-day free trial.
Annual Pro€1,249/yr, billed yearly
Everything in Pro with a fixed cap of 10,000 activated contacts a month.
Managed AccountFrom €299/mo, billed monthly
Done-for-you strategy, setup, and custom integrations.
Source: Inrō pricing page, checked October 30, 2026.
What you would pay
| Feature | Hypello | Inrō |
|---|---|---|
| Reach 1,000 people a monthCheapest plan that fits, monthly billing | $0 on Free at one DM each, or $8 on Creator | €19.99 on Pro |
| Reach 5,000 people a monthCheapest plan that fits, monthly billing | $8 on Creator | €79.99 on Pro |
| A giveaway brings 25,000 people in a monthCheapest plan that fits, monthly billing | $8 on Creator | €339.99 on Pro |
| Two Instagram accounts, 1,000 people eachMonthly billing, Inrō bills each account on its own plan | $8 on Creator | €39.98 on two Pro plans |
Hypello or Inrō?
Choose Hypello if you
- Want a price that stays the same when a post pulls in thousands of new people
- Run two or more Instagram accounts and want them on one plan
- Need a free plan with 1,000 DMs a month and no cap on automations
- Want to automate Facebook Page comments and Messenger too
- Prefer support on WhatsApp, on every plan including Free
- Pay in INR with UPI, or in USD by card
Choose Inrō if you
- Want AI agent replies without tracking credits, which Inrō includes on Pro
- Send DM campaigns to segments of your contacts and A/B test your flows
- Sell through Shopify, take Stripe payments, or book Calendly calls inside the DM
- Need a contact CRM with folders, custom properties, and up to 10 team members
- Want to schedule and publish posts, Reels, and Stories from the same tool
How to switch from Inrō to Hypello
- 1
Write down your active scenarios
For each Inrō scenario, note the trigger, the posts it watches, the keywords, the public reply, and every DM step with its links and buttons.
- 2
Switch them off in Inrō
Deactivate those scenarios, and the AI agent if it replies to DMs, so a comment or message doesn't get answered twice.
- 3
Create a free Hypello account
Sign up with Google or email, connect your Instagram professional account through Meta, and add your Facebook Page if you want ad comments and Messenger.
- 4
Rebuild each flow from a template
Start with DM from Comments, pick a post or Any post or reel, add your keywords, a few public reply variations, and the DM with its link buttons. Turn on Ask to Follow if your Inrō flow asked people to follow first.
- 5
Go live, then add an AI agent
Click Go Live and test from a second account. On a paid plan, Re-Trigger answers comments from the past seven days. If you used Inrō's AI agent, create a Hypello agent, add your website and documents as knowledge sources, and turn on its skills. AI replies use credits, which start on the Creator plan.
The verdict
Inrō suits Instagram sellers who want a CRM, DM campaigns, Shopify and payment tools, and an AI agent with no credit limit, and whose monthly reach stays in the lower price bands or fits inside the Annual plan's 10,000 contacts.
If you'd rather not watch a contact meter, Hypello's price stays flat as your reach grows. You get unlimited DMs and contacts on paid plans, two accounts from the first plan, Facebook automation, and AI agents for sales, support, and leads. Compare the Hypello plans or start free with 1,000 DMs a month.
FAQs
Frequently asked questions
Common questions from Inrō users comparing it with Hypello.
In most cases, yes. Hypello's paid plans start at $4.90 a month billed yearly, or $8 billed monthly, for two accounts with unlimited DMs and contacts. Inrō Pro starts at €12.99 a month per Instagram account for up to 500 activated contacts, then moves up a price band as you reach more people, for example €19.99 for 1,000 and €149.99 for 10,000. Inrō Pro does include its AI agent with no credit limit, while Hypello's AI runs on monthly credits.
Inrō Free costs €0 and covers 100 activated contacts a month with 3 active automations. Pro starts at €12.99 a month, billed monthly, for up to 500 activated contacts and rises in bands as you activate more. Annual Pro is €1,249 a year for 10,000 activated contacts a month, and the done-for-you Managed Account plan starts at €299 a month. Each Instagram account you connect needs its own plan.
Inrō counts a contact as activated when an automation, campaign, segmentation, or data enrichment reaches them during the billing period. Manual DMs don't count, and each person counts once per period no matter how many messages they get. Hypello doesn't meter contacts at all: paid plans include unlimited DMs and contacts.
Hypello Free gives you 1,000 DMs a month, unlimited automations and contacts, up to 2 accounts, and Ask to Follow. Inrō Free covers 100 activated contacts a month, 3 active automations, and 3 campaigns. Inrō Free does include 50 AI credits a month, while Hypello's AI credits start on the Creator plan.
On Hypello, yes. Free covers 2 accounts, paid plans have tiers for more, and a single plan can connect up to 15 Instagram accounts or Facebook Pages. On Inrō, each Instagram account is its own account with its own plan, so two accounts on Pro means two Pro subscriptions. Inrō also offers an agency partner plan that combines client accounts into one bill.
Inrō is built only for Instagram. It can start a DM flow from a Facebook or Instagram click-to-message ad, but it doesn't automate Facebook Page comments or Messenger. Hypello automates both Instagram and Facebook from the same account.
There's no direct import, so list the scenarios you rely on and switch them off in Inrō first, so no one gets two DMs for one comment. Then connect Instagram to Hypello and rebuild each flow from a template, which usually takes a few minutes per automation. Hypello's support team can help on WhatsApp and email.
Both are Meta Tech Providers and use only Meta's official API. Hypello never asks for your Instagram password, and it paces sending with reply delays, a DM Safety Queue, and Slow-Down Mode to stay within Instagram's limits. No automation tool can guarantee account safety, so both tools build in pacing.
Keep reading
Guides
Rebuild your Inrō flows on Hypello
Start on the free plan, then keep one flat price for two or more accounts as your audience grows.