AI sales agent for
Instagram and Facebook DMs.
Hypello's Sales Agent answers product questions, recommends the right items from your catalogue, and shares discount codes at the right moment, so shoppers get help the minute they message you.
What it does
A sales assistant
in every DM.
Most purchase questions arrive in DMs, often outside business hours. The Sales Agent answers them straight away, in your tone of voice, using your own product information.
Answers product questions
Prices, sizes, ingredients, materials, shipping, and availability, answered from your website, catalogue files, and FAQs.
Recommends products
When a shopper describes what they need, the agent suggests relevant products and explains why they fit.
Offers discount codes
With the Offer discount code skill on, the agent can share your code and its terms when it helps someone decide.
Example conversation
From question
to checkout.
A shopper asks for advice, gets a specific recommendation, and receives a code and a link without waiting for your team.
- Answers in seconds, day or night
- Recommends from your real catalogue
- Shares your discount code when it helps
Your Brand
yourbrand
Your Brand
yourbrand · Instagram
View profileToday 9:41 AM
Hi! Which serum would you recommend for oily skin?
Our Clarifying Serum is a great fit for oily skin. It's lightweight and helps balance shine. Want the link?
Yes please! How much is it?
It's $24, and WELCOME10 gives you 10% off your first order.
View product
Seen
How it works
Set it up once.
Let it keep selling.
Create a Grow sales agent
In Hypello, open AI Agents, create a new agent, and choose Grow sales. Give it a name and a tone of voice: friendly, professional, or casual.
Start from a template
Pick an instruction template such as E-commerce Store, Fashion Brand, Beauty Brand, or Electronics Store, then adjust it to describe how you want the agent to sell.
Teach it your catalogue
Add knowledge sources: your website, product files and price lists, articles, and FAQs with the exact answers you want it to give.
Turn on skills
Enable Send welcome message, Offer discount code, and Collect customer details, depending on how you sell.
Connect channels and go live
Choose the Instagram and Facebook accounts the agent should answer on, then test it with the questions your customers ask most.
Skills
Skills that help
close the sale.
Skills let the agent take useful actions during a conversation instead of only answering questions.
Offer discount code
Add a code and a description of the offer, and the agent shares it when a shopper is ready to buy.
Send welcome message
Greet new conversations with a context-based message or your own custom welcome.
Collect customer details
Ask for a name, email, or phone number, for example to follow up on a large or custom order.
Transfer to your team
Hand the conversation to a person for custom orders, complaints, or anything sensitive.
In detail
How the Sales Agent
works in practice.
It sells from your own information
The agent doesn't guess. It answers from the knowledge sources you add: your website (one page, several pages, or a whole site including subdomains), uploaded files such as catalogues and size guides, articles that explain your products in depth, and question-and-answer pairs for the exact wording you want.
When a product, price, or policy changes, update the source and the agent's answers follow, so customers always get current information.
Helpful, not pushy
Good sales conversations start with the customer's needs. The agent asks what the shopper is looking for, suggests products that match, and explains why they fit. Your instructions control the details, such as which products to prioritise, what not to promise, and when to share a discount code.
A person is always one step away
Some conversations need a human touch, such as a custom order, a complaint, or a wholesale enquiry. The agent can transfer the conversation to your team, and Hypello shows which chats have been handed over so nothing slips through.
Works alongside your automations
Keyword automations handle predictable triggers, such as sending a product link when someone comments SHOP. The Sales Agent handles the open-ended questions that follow. See how to send links in Instagram DMs automatically.
Who it's for
Built for businesses
that sell in DMs.
E-commerce stores
Answer stock, sizing, and shipping questions and point shoppers to the right product page.
Fashion brands
Recommend sizes and styles, and share a first-order code with new customers.
Beauty brands
Suggest products by skin type or concern, using your ingredient and routine guides.
Electronics stores
Compare models and explain specifications in plain language before someone buys.
FAQs
AI Sales Agent questions
Answers to common questions about Hypello's AI Sales Agent.
Hypello's Sales Agent replies to people who message your business on Instagram or Facebook. It answers product and pricing questions, recommends products based on what the shopper tells it, and can share a discount code when it helps them decide.
From the knowledge you add: your website (a single page or many pages), files such as catalogues and price lists, articles, and question-and-answer pairs. The agent answers using that information, so keep it up to date when products or prices change.
Yes. Turn on the Offer discount code skill, add your code and a short description of the offer, and the agent can share it during the conversation.
Yes. Conversations can be transferred to your team, which is useful for custom orders, complaints, or anything the agent shouldn't handle alone.
Yes. An AI agent is included on Hypello's free plan, so you can set one up and test it before upgrading.
More AI agents
Explore the other agents
Let your AI Sales Agent answer the next shopper.
Create your agent in minutes. An AI agent is included on Hypello's free plan.