The best SendPulse alternative for growing Instagram audiences
SendPulse offers chatbots alongside email marketing, SMS, and a CRM, and its chatbot plan costs more as your subscriber list grows. Hypello is built for Instagram and Facebook DMs, with unlimited contacts on every plan, AI credits included from Creator, and WhatsApp and email support for everyone.
Updated
Hypello vs SendPulse in short
Choose Hypello if Instagram is your main channel and you don't want your bill to follow your audience: plans start at $4.90 a month billed yearly with unlimited contacts, while SendPulse Pro goes from $12 to $119 a month on monthly billing as you grow from 500 to 20,000 subscribers. Hypello also includes AI credits from Creator, automates ad comments, and offers WhatsApp and email support on every plan. Choose SendPulse if you want email campaigns, SMS, and bots on several messengers in one account.
Hypello vs SendPulse at a glance
| Feature | Hypello | SendPulse |
|---|---|---|
| Free plan | Yes, 1,000 DMs a month | Yes, 500 subscribers, 10,000 messages/mo |
| Paid plans from | $4.90/mo billed yearly ($8 monthly) | $9.60/mo billed yearly ($12 monthly) |
| How the price grows | Flat, by connected accounts | By subscribers across all bots, or monthly active users if higher |
| Contacts | Unlimited on every plan | 500 on Free, then priced in tiers up to 1,000,000 |
| Automations on the free plan | Unlimited | Unlimited flows, 10 triggers, 3 chatbots |
| AI replies | AI credits included from Creator | Paid plans, with your own AI provider key |
| Tool branding | None on any plan | Removed on Pro |
| Support on the free plan | WhatsApp and email | Chat for 30 days, plus email and help desk |
| Channels | Instagram and Facebook | Instagram, Messenger, WhatsApp, Telegram, Viber, TikTok, live chat |
| Email marketing and CRM | No | Yes |
| Pay in INR with UPI | Yes | USD by Visa, Mastercard, or PayPal |
Why Instagram accounts move from SendPulse to Hypello
- Your price stays flat as you grow
- SendPulse prices Pro by the total subscribers across all your bots, or by monthly active users when that number is higher. On monthly billing that's $12 for 500 subscribers, $48 for 5,000, and $119 for 20,000. Hypello's paid plans include unlimited DMs and contacts.
- No countdown after a busy week
- When SendPulse finds you over your subscriber limit, you can't create campaigns from that day, and your bots get three business days before they're paused unless you upgrade, delete subscribers, or have automatic upgrades turned on. Hypello's paid plans have no contact or DM limit, so a Reel that takes off doesn't force an upgrade.
- AI credits come with the plan
- SendPulse's AI Agent element is on paid plans and runs on your own OpenAI, Claude, DeepSeek, or Gemini key, billed at that provider's rates. Hypello's Sales, Support, and Leads agents learn from your website, documents, and FAQs, with AI credits included from Creator.
- Ad comments and missed comments
- SendPulse's help center documents Instagram triggers for DM keywords, Story mentions, post and Reel comments, and Live comments. Hypello covers those too, and adds DMs from ad and boosted post comments, DMs when someone shares your post, and Re-Trigger for comments from the past seven days, none of which SendPulse lists.
- Support that doesn't run out
- SendPulse Free includes chat support for 30 days after you sign up, then email and the help desk unless you upgrade. Every Hypello plan, including Free, includes priority support on WhatsApp and email, and no plan adds Hypello branding to your messages.
- Rupee pricing and UPI
- SendPulse lists chatbot prices in US dollars and takes Visa, Mastercard, and PayPal. Hypello shows prices in INR with tax included and accepts UPI, so Creator costs βΉ249 a month billed yearly, or βΉ399 monthly, for 2 accounts.
Hypello vs SendPulse features for Instagram
| Feature | Hypello | SendPulse |
|---|---|---|
| Instagram automations | ||
| Comment-to-DM on posts and Reels | Yes | Yes |
| Random public reply variations | Yes | Yes |
| Keyword auto replies in the inbox | Yes | Yes |
| Story mention replies | Yes | Yes |
| Instagram Live comments | Yes | Yes |
| Comments on ads and boosted postsNeeds a connected Facebook Page on Hypello | Yes | Not listed |
| Reply to comments from before you went live | Re-Trigger, past 7 days | Not listed |
| Automate your next post before publishing | Yes | Not listed |
| Growth and lead capture | ||
| Check for a follow before sending the reward | Ask to Follow, included on Free | Yes |
| Collect emails and phone numbers | Yes | Yes |
| Where collected leads go | Mailchimp and Klaviyo | SendPulse CRM and email, Google Sheets on Pro |
| Accept payments in the chat | No | Pro plan |
| AI | ||
| AI agents for sales, support, and leads | Yes | AI Agent element in flows, paid plans |
| How AI usage is paid | AI credits included from Creator | Your own AI provider key and rates |
| Hand the chat to your team | Yes | Yes |
| Channels | ||
| Instagram and Facebook Messenger | Yes | Yes |
| WhatsApp, Telegram, Viber, and TikTok | No | Yes |
| Email campaigns and SMS | No | Separate SendPulse plans |
| Safety, support, and billing | ||
| Meta status | Meta Tech Provider | Meta Business Partner |
| Pace your replies | Reply delay on paid plans | Throttle interval on comment triggers |
| Queue DMs when Instagram's hourly limit is reached | DM Safety Queue | Not listed |
| No tool branding | Every plan | Pro plan |
| Support channels | WhatsApp and email, every plan | Chat, email, and help desk; chat for 30 days on Free |
| Payment methods | Cards or UPI, in USD or INR | Visa, Mastercard, PayPal |
Hypello vs SendPulse pricing
SendPulse prices its chatbot plan by the subscribers across all your bots, counting monthly active users instead when that number is higher. Hypello's paid plans include unlimited DMs and contacts, and the price depends only on how many accounts you connect.
Hypello
FreeFree forever
Every core automation, with 1,000 DMs a month.
Creator$4.90/mo billed yearly, $8 monthly
Unlimited DMs and growth features for creators and small brands.
Pro$14.90/mo billed yearly, $18.90 monthly
AI agents that answer, qualify, and sell in your DMs.
Business$25/mo billed yearly, $35 monthly
Unlimited AI agents and the most AI credits for teams and agencies.
SendPulse
Free$0
3 chatbots, up to 500 subscribers, 10,000 messages a month across all bots, and 10 triggers. Chat support for the first 30 days.
Pro, 500 subscribers$9.60/mo yearly, $12 monthly
Unlimited chatbots and messages, payments, ChatGPT and Google Sheets integrations, and no SendPulse branding.
Pro, 2,000 subscribers$17.60/mo yearly, $22 monthly
Same features, larger audience.
Pro, 5,000 subscribers$38.40/mo yearly, $48 monthly
Pro, 20,000 subscribers$95.20/mo yearly, $119 monthly
Pro, 100,000 subscribers$340/mo yearly, $425 monthly
Higher tiers run up to 1,000,000 subscribers.
Source: SendPulse pricing page, checked October 30, 2026.
What you would pay
| Feature | Hypello | SendPulse |
|---|---|---|
| An audience under 500 peopleFree plans, no billing | $0 on Free, up to 1,000 DMs a month | $0 on Free, up to 10,000 messages a month |
| 5,000 people in your audienceCheapest plan that fits, monthly billing | $8 on Creator | $48 on Pro |
| A Reel grows your audience to 20,000Cheapest plan that fits, monthly billing | $8 on Creator | $119 on Pro |
| AI replies for a 5,000-person audienceMonthly billing. SendPulse AI usage is billed separately by your AI provider | $18.90 on Pro, 4,000 AI credits included | $48 on Pro, plus AI provider fees |
Hypello or SendPulse?
Choose Hypello if you
- Get most of your leads and sales from Instagram, with Facebook alongside
- Want one flat price however many people comment or message you
- Want AI agents with AI credits included in the plan
- Need DMs from ad comments and from comments you missed
- Want WhatsApp and email support, even on the free plan
- Pay in INR with UPI, or in USD by card
Choose SendPulse if you
- Run email campaigns, SMS, and chatbots from one account
- Need bots on WhatsApp, Telegram, Viber, or TikTok as well as Instagram
- Want to take payments in the chat and track deals in a built-in CRM
- Have an audience that fits in 500 subscribers and want up to 10,000 free messages a month
- Prefer to plug your own OpenAI, Claude, DeepSeek, or Gemini key into your flows
How to switch from SendPulse to Hypello
- 1
Write down your Instagram triggers
For each SendPulse trigger, note the keywords, the post it runs on, the public reply texts, and the message and buttons in the flow it starts.
- 2
Remove them from SendPulse
Delete the matching comment, Story mention, and keyword triggers in your SendPulse bot so one comment doesn't start two conversations. SendPulse keeps the linked flows in the Flows tab.
- 3
Create a Hypello account and connect Instagram
Sign up with Google or email and connect your Instagram professional account through Meta. Add your Facebook Page if you want DMs from ad comments.
- 4
Rebuild each trigger from a template
Choose DM from Comments, pick a post or Any post or reel, add your keywords, three or more public replies, and the DM with its link buttons.
- 5
Go live and add an AI agent
Click Go Live and test with a comment from another account. Then add an AI agent with your website as a knowledge source, and on a paid plan use Re-Trigger for comments from the past seven days.
The verdict
SendPulse makes sense if you want email campaigns, SMS, bots on several messengers, and a CRM under one login, or if your audience fits inside its free 500-subscriber plan.
If Instagram is where your customers find you, Hypello costs less as you grow. Your price stays the same at any audience size, AI credits come with the plan, and you get ad comment automation, Re-Trigger, and AI agents for sales, support, and leads. Compare the full pricing or start on the free plan.
FAQs
Frequently asked questions
What people ask before moving from SendPulse to Hypello.
Yes, once your audience grows past SendPulse's free limit of 500 subscribers. Hypello's paid plans start at $4.90 a month billed yearly, or $8 billed monthly, with unlimited DMs and contacts. SendPulse Pro costs $12 a month for 500 subscribers on monthly billing, $48 for 5,000, and $119 for 20,000.
SendPulse has a free chatbot plan and one paid plan, Pro. Pro costs $9.60 a month billed yearly or $12 billed monthly for up to 500 subscribers, and the price rises with each subscriber tier, reaching $425 a month for 100,000 subscribers on monthly billing. Subscribers are counted across all your bots, or as monthly active users when that number is higher.
SendPulse emails you on the day it detects the overage, and you can't create campaigns from that point. Your bots keep working for three business days, and then SendPulse pauses them unless you upgrade or delete subscribers. You can also turn on automatic plan upgrades so SendPulse moves you to the next tier instead. Hypello's paid plans have no contact or DM limit, so a busy week doesn't force a plan change.
Hypello Free includes 1,000 DMs a month, unlimited automations and contacts, Ask to Follow, WhatsApp and email support, and no branding. SendPulse Free allows more messages, up to 10,000 a month, but caps you at 500 subscribers and 10 triggers. When you need more DMs, Hypello Creator adds unlimited DMs from $4.90 a month billed yearly.
There's no direct import, so you rebuild your Instagram flows in Hypello. Delete the matching triggers in your SendPulse bot first so nobody gets two DMs (SendPulse keeps the linked flows in the Flows tab), then recreate each keyword, public reply, and DM from a Hypello template. The support team can help on WhatsApp and email.
No. Hypello focuses on Instagram and Facebook DMs. On paid plans it collects emails and phone numbers in the conversation and sends them to Mailchimp or Klaviyo. If you want email campaigns, SMS, and WhatsApp or Telegram bots in the same account, SendPulse covers more of that.
Yes. SendPulse adds AI through the AI Agent element in its flow builder on paid plans, using your own OpenAI, Claude, DeepSeek, or Gemini API key billed at that provider's rates. Hypello's AI agents include AI credits from the Creator plan, and Pro includes 3 agents and 4,000 credits a month.
SendPulse connects to your Instagram business account directly or through Facebook Business, and it displays a Meta Business Partner badge. Hypello is a Meta Tech Provider, uses only Meta's official API, and never asks for your Instagram password. No automation tool can promise account safety, so Hypello also paces sending with reply delays, a DM Safety Queue, and Slow-Down Mode.
Keep reading
Guides
Move your Instagram bots off subscriber pricing
Rebuild your SendPulse flows in Hypello at a flat price, starting with the free plan.